The 90s Called and They Want Their Sponsorship Strategy Back

Written by Francis Dumais - April 06 2017

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Are your Sponsors Wrecking your Chances of Success?
Are your Sponsors Wrecking your Chances of Success?

Here’s how to avoid any hidden risks. Article by Wael BSAIBES, Charlotte GRAY, Martin HAMMER, Jo HILL For a sports ...

2016 sponsorship trends
2016 sponsorship trends

Trend 6: Measuring data Data measurement. We talk about it so much that it almost registers as a trending topic. An...

The rise of cause sponsorship
The rise of cause sponsorship

  Corporate social responsibility (CSR) has become an indispensable tool for brands looking to set themselves apart f...