Sponsorship measurement: Why the industry is still talking, but not doing much, about it.

Written by Francis Dumais - August 23 2018

Get smart. Read more.

The 90s Called and They Want Their Sponsorship Strategy Back
The 90s Called and They Want Their Sponsorship Strategy Back

Using Tech to Empower Decision-Making Original presentation as part of the 2017 Canadian Sponsorship Forum Xperience....

While Toronto celebrates, snow spoils the party for sponsors
While Toronto celebrates, snow spoils the party for sponsors

WHITE OUT CONDITIONS AT THE 105TH GREY CUP HINDER SPONSORSHIP VISIBILITY   –Notable brands CP and Sun Life shine brig...