Sponsorship Blog

Under Armour Sponsorship: A look at the 2018 SXSW activation and sponsorship strategy

Written by Francis Dumais - May 29 2018

While Toronto celebrates, snow spoils the party for sponsors

Written by Elevent Team - November 28 2017

DHL x Formula E: sponsorship case study

Written by Francis Dumais - November 15 2017

Ambush marketing (And why it’s still a thing)

Written by Francis Dumais - March 03 2017

Top Sponsorships - H&M We Love Horses

Written by Francis Dumais - October 25 2016

TOP sponsor activations at Rio 2016

Written by Elevent Team - September 14 2016

Digital sponsorship - Best Practices

Written by Elevent Team - August 29 2016

2016 sponsorship trends

Written by Francis Dumais - July 11 2016

Formula 1 Sponsorship - Tom Moser: Defying Convention

Written by Elevent Team - May 18 2016

2016 sponsorship trends

Written by Francis Dumais - March 24 2016

Relevent 2015 Conference Guidebook

Written by Elevent Team - March 18 2016

Sponsorship Case Study: O2

Written by Francis Dumais - January 20 2016

Evaluating Broadcast in Sponsorships: Myths and Preconceptions

Written by Francis Dumais - November 16 2015

The best practices for renewing and ending sponsorship agreements

Written by Elevent Team - September 08 2015

5 Ways to Recover From a Sponsorship Scandal

Written by Elevent Team - August 17 2015

Fan resistance to naming rights

Written by Catherine Plourde - August 17 2015

Top Sports Events in Canada 2015

Written by Elevent Team - April 12 2015

Formula 1: A Unique Type of Sponsorship

Written by Francis Dumais - February 01 2014

Sport Sponsorship as a Tool of Marketing Communication–A Case Study of Two Real Estate Companies

Written by Elevent Team - December 10 2013