Services
Strategy • Research • Software
We cover the full sponsorship development cycle:
1) Audit and analysis of the market and industry
2) Evaluation of the value, relevance and impact of the sponsorship
3) Strategic planning for brands: what to sponsor and why
1.Strategy
Boost the impact and ROI of your initiatives
We can help your marketing team and key stakeholders better understand the role of sponsorships within your organization, find the ideal partnership to maximize your brand impact and negotiate the assets that are right for you.
CAPACITIES
Evaluation of financial assets
Negotiation strategies
Diagnostics and trend studies
Development of sponsorship programs
Policy writing for donations and sponsorships
Development of sponsorship structures
Implementation and internal mobilization
Hire us2.Research
Better understand the role of sponsorships
Consumer research and analysis of the impact of the sponsorship is an important part of our offering. We are one of the independent firms recognized by the Tourism board of Québec for our work related to research and surveys.
NEW: Audience Profiling Service
CAPACITIES
Provenance and traffic studies
Economic impact studies
Partnership performance studies
Public opinion survey on the impact of the sponsorship
Hire us3.Online tools
Manage and measure your sponsorships
Our tools cover the entire partnership life cycle. They're engineered with science and powered by human expertise.
OUR 3 TOOLS
Cakemix: The first digital partnership valuation tool
Brickroad: A sponsorship request management tool
SPOT: Analysis of the real broadcast value of a partnership
See featuresFor sponsors
Sponsorships • Partnerships • Causes • Donations • Corporate Social Responsibility (CSR)
Our clients are local institutions and national brands that want to boost the impact and ROI of their sponsorship initiatives.
For sponsees
Provenance and traffic studies • Economic impact studies • Sponsorship structures
Our clients are properties of all kinds that want to measure and demonstrate the impact of their production and optimize the potential revenue generated by sponsorships.