Sponsorship Marketing at SXSW – Part II

Written by Francis Dumais - April 06 2017

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Sponsorship trends in music - Part 1
Sponsorship trends in music - Part 1

  Brands have long understood the power of music to create emotional connections. As such, music is second only to sp...

A portrait of sponsorship marketing in music festivals
A portrait of sponsorship marketing in music festivals

  Brands have always understood the power of music to create emotional connections. As such, music is second only to ...

Sponsorship Trends: New Sponsorship Categories - Part 2
Sponsorship Trends: New Sponsorship Categories - Part 2

Sponsorship is a healthy communication medium, and many brands are starting to see the value in it. New sponsorship c...