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Case studies
Case studies
Heineken’s non-alcoholic beer sponsorship of F1
Case studies
Sponsorship Case Study: O2
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Top 10 sponsorship ambushes
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A 360 Experience: Making the Most of your Sponsorship Touchpoints
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Top Sponsorships – Jameson Irish Whiskey and The Best Fest
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Top Sponsorships – H&M We Love Horses
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Sponsorship History Part 1
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Top Sponsorships – Gatorade and the NFL
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Top Sponsorships – Shell and Ferrari
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Bank of America and Express Your Thanks Case Study
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AkzoNobel and Let’s Colour Case Study
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Disney and Siemens
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Heineken and Coachella
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Timex and IRONMAN
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Squarespace and Jeff Bridges
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Campus-wide sponsorship – or the sophistication of centuries-old properties
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Cannabis Sponsorship: learnings from commercializing a new category
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DHL x Formula E: sponsorship case study
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Digital events: Temporary or complementary measure?
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Canadian Tire on Sponsorship Tracking and Evaluation (Podcast)
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How OPPO Ushered in a New Era of Sponsorship at Wimbledon
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Filtering hundreds of donation requests – Canadian Tire Case Study
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A portrait of sponsorship marketing in music festivals
Case studies
The Top Ten Most Enduring Sponsorships of All Time
Case studies
The History of Sponsorship – Part 2
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