Sponsorship Lifecycle Management

Our data-driven software enables marketers to identify, select, measure, and maximize ROI of strategic sponsorships. They're cloud-based, easy and quick to setup and use.

Prducts icons
BrickRoad icon

Manage sponsorships. Save time.

Managing incoming sponsorship requests can take 15% to 50% of one of your team members’ time. BrickRoad simplifies the management of requests and reduces the related workload by 50% to 80%. 


Increased overall efficiency; optimized team duties by removing tedious and redundant workloads; increased quality of proposals across the board.




Full automation and emails

Fully customizable site through an easy-to-use CMS

Simple and intuitive implementation

Secure site and database

Instant result reporting

See how it works
Cakemix icon

Online Sponsorship. Valuation Solution.

Want to know the real value of your sponsorships? Harness the power of the world’s first online sponsorship valuation solution and pinpoint the exact value of sponsorship assets.


Successful portfolio realignment enabling more strategic investment; overall savings on sponsorship right fees.




Most advanced tool on the market (based on latest research)

Industry-recognized methodology

Evaluation based on 250+ assets

Region-specific evaluation

Sponsorship industry benchmarking

Within-minutes automated reporting

Sponsorships-objective-based calculated evaluation

Property and sponsor fit measurement

Audience relevance analysis

See how it works
Spot icon

Broadcast. Analysis Solution

$50,000 or $500,000? What’s the real value of your TV, webcast, social and news exposure?

SPOT learns to recognize and track brands on selected channels, either TV, news or public pages on social media through a state-of-the-art AI.

SPOT analysis allows you to compare your sponsorship with other media spends on a pure price comparison basis and to capture all the sponsorship value in order to build a stronger business case for sponsorship effectiveness and ROI.

Assets are automatically weighted based on several factors and our media team will assign actual network rates in order to establish a value per type of visibility and per broadcaster.




Value per game, per sponsor and per asset ($)

Value per source (TV, streaming, social, web, news)

Tracking of mentions in the news and social media

Comprehensive reporting

State-of-the-art AI

Custom digital dashboard

Contact us to learn more