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Sponsorship Marketing Specialists

Strategy • Research • Software

Elevent’s purpose is to develop solutions which help sponsorship professionals make informed decisions. We are both consultants and creators of unique tools that facilitate the management and evaluation of sponsorships.

BrickRoad Sponsorship management software

Manage incoming
sponsorship requests

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Evaluation,
research & strategy

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We work with brands and properties in North America

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Recent publications

Thoughts on sponsorship in 2021

It would be almost frivolous to discuss sponsorship trends for 2021. If last year has taught us anything, it’s to live with a high level of uncertainty and to know that planning of any kind has been a fraught affair in the sport and entertainment industry.

Court or catwalk? The lines between fashion, music, and sports are blurring

According to the NPD Group, “Basketball has fallen from its height of being an important streetwear product to really out of fashion right now,” as the performance segment has declined over multiple years and no sport-specific shoe category has shown any growth in more than three years.

Four examples of cause partnerships

Athlete activism now focus more than ever on racial injustice, brought forward by the tragic death of George Floyd, and gender equality, which received much attention thanks to the 2019 World Cup U.S. Women’s National Team win.

Here are a few past initiatives involving brands that have supported sports-related causes.

Discover BrickRoad™

BrickRoad™ is the all-in-one solution for managing your sponsorship requests online. By automatically screening all incoming requests, it saves your team time and eliminates the hassle that usually comes with managing sponsorships.

See how it works

Work with us

We’ve seen thousands of sponsorship deals. We conduct studies on sponsorship marketing effectiveness. We can help brands boost the impact of their initiatives. We work with properties to demonstrate the impact of their production and optimize sponsorship revenue.