Sponsorship Marketing Solutions
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Recent publications
Traditional Sports: the quest to attract millenials
Getting kids to play and watch traditional sports is key to the long-term survival of this sphere: it is of crucial importance now as the median age of traditional sports audiences keeps rising.
Sponsorship trends in music - Part 2
The music industry is going through a time of rapid change, and that can have an impact on how brands approach corporate partnerships. Here we take a look at trends in music events.
Sponsorship trends in music - Part 1
Brands have long understood the power of music to create emotional connections. As such, music is second only to sports in terms of sponsorship spending. Here is part one of our sponsorship trends in the music space.
Sponsorship is our passion. That’s why we devote a good chunk of our time to researching industry trends and sharing our knowledge. Now’s your chance to soak it up.